Book Refresh
Art Direction
Product Design
While the books at Artifact Uprising are archival and long lasting, the designs always need a good refresh every so often. My goal was to make sure each design applies to a number of different scenarios and always allows the customer’s photo to be the focus. We also updated our fabric colors to a richer palette that offers neutral options, but doesn't lack in color or personality. The strategy around the photoshoot was to highlight our new cover designs, interior layouts, and the array of occasions each could be used for.
Earlier this year we started delving into the idea of removing the dust jackets from our hardcover books and offering additional design options for our softcovers. At the bottom of the page you’ll see some concept designs I pulled together for this phase.
