Handcrafted by us to be hand-made by you.
In a world where we don’t have the time we desire for real connection or expression, Crane helps us to create space. And it’s through the act of creating space that we have the opportunity to unleash our creativity, amplify our reach, and enrich our connections with others. We believe this is not an idea specific to one audience. While Crane has different customer types, its target is anyone that shares the desire to be more thoughtful in their day-to-day.
Collaborating with the Chief Product Officer, we built on work completed by New York branding agency, COLLINS, to refresh the historic Crane legacy and design a brand that will stand up to the next 200 years.
Photography by myself & COLLINS
